Achareh Sazeh
Redesigned how repair work is assigned, tracked and reported, so each role can get the information it needs without asking someone else.
Senior Product Designer · Sole designer
I'm Nasrin Purmirza, a product designer working on fintech, facilities-maintenance and marketplace products. I start from how each role actually works, find where people depend on someone else, and design the workflow that removes that dependency.
Fewer month-end complaints in the first month after the Achareh launch (PM's estimate)
People compiling reports by hand, once reports moved into the platform
Moved to Nebulox, replacing screenshot-based payment checks
Each case study shows the research, the decisions and the results, and notes where results were estimated or not measured.
Redesigned how repair work is assigned, tracked and reported, so each role can get the information it needs without asking someone else.
Senior Product Designer · Sole designer
A crypto payment gateway that replaced manual, screenshot-based payment checks for two internal products.
Product Designer · Team of 1 design lead, 2 designers, 1 PM and 6 engineers
A marketplace for buying and selling cars and other vehicles. I designed its new car inspection feature.
Product Designer
I’m a product designer based in Tehran. Since 2021 I’ve worked on payments, facilities maintenance and a vehicle marketplace, usually on products where several roles rely on the same data. I’m looking for a Senior Product Designer role on a team that does user research and measures what it ships.
Bama · Product Designer
Designed the car inspection feature for a vehicle marketplace.
Achareh Sazeh · Senior Product Designer Case study →
Sole designer on the redesign of a facilities-maintenance platform.
Nik Andish · Product Designer Case study →
Redesigned the NikPardakht payment product, then designed Nebulox, a crypto payment gateway, as part of a three-person design team.
Padideh Merila
Design work before moving into product design.
Map every role first
Before designing screens, I follow one task through everyone it touches and note where each person waits on someone else.
SEEN IN: ACHAREH · JOURNEY MAP
Say where each claim comes from
Personas and numbers are labelled by source: interviews, observation, logs or an estimate.
SEEN IN: ACHAREH · PERSONAS, NEBULOX · OUTCOME
Ship in steps
When the full fix would take too long, I ship a stopgap, say that it is one, and plan the real fix.
SEEN IN: ACHAREH · DECISION 05
Email is the quickest way to reach me. I’m happy to walk you through any of the case studies on a call.
I'm Nasrin Purmirza, a product designer working on fintech, facilities-maintenance and marketplace products. I start from how each role actually works, find where people depend on someone else, and design the workflow that removes that dependency.
Each case study shows the research, the decisions and the results, and notes where results were estimated or not measured.
I’m a product designer based in Tehran. Since 2021 I’ve worked on payments, facilities maintenance and a vehicle marketplace, usually on products where several roles rely on the same data. I’m looking for a Senior Product Designer role on a team that does user research and measures what it ships.
Bama · Product Designer
Designed the car inspection feature for a vehicle marketplace.
Achareh Sazeh · Senior Product Designer
Sole designer on the redesign of a facilities-maintenance platform.
Case study →Nik Andish · Product Designer
Redesigned the NikPardakht payment product, then designed Nebulox, a crypto payment gateway, as part of a three-person design team.
Case study →Padideh Merila
Design work before moving into product design.
Map every role first
Before designing screens, I follow one task through everyone it touches and note where each person waits on someone else.
SEEN IN: ACHAREH · JOURNEY MAP
Say where each claim comes from
Personas and numbers are labelled by source: interviews, observation, logs or an estimate.
SEEN IN: ACHAREH · PERSONAS, NEBULOX · OUTCOME
Ship in steps
When the full fix would take too long, I ship a stopgap, say that it is one, and plan the real fix.
SEEN IN: ACHAREH · DECISION 05
© 2026 Nasrin Purmirza · Based in Tehran